After reading an article on Wired about the Long Tail, I have learned a lot about sales of lesser popular goods.
I definitely know this applies to me, I am one of the people who doesn't buy from the big starting spike. For example while people are buying hip-hop, I'll be buying the Blue Oyster Cult, Judas Priest and Rainbow. While this may still apply to the popular at one point, or the not quite not really all that popular, It still fills in as many sales as anyone else buying something new and incredibly popular. I buy a lot of my things from Amazon, and there is certainly a large selection of goods there, as the writer of the article states. That is why I can so easily buy older music without havingto search too hard. The only problem is deciding what I want at the time.
Of course it is easy to convince me to buy something If I can get a CD with shipping for under $10. I would prefer having the CD anyway, and distributors like iTunes usually.
And of course when I buy something I get the recommendations and sometimes buy those things. So I get things I like, and Amazon makes money, sounds fine to me!
If I buy as many classic songs as another person buys new songs, then I am just as much of a consumer as the next guy. I might not be buying popular things, but I am still spending money and that is what matters to them.
Josh
I to am an Amazon fan, I buy books and movies from them because they always have it available. Mostly because what I'm looking for isn't the new release its an older version.
ReplyDeleteJosh, I was totally confused by this article so i decided to read peoples blogs to see if I could wrap my head around what it was trying to say. From your response I see that it is about trends and selling power. Amazon does have the niche on selling power because of the wide variety of items(new and old) they offer it is easy to be a selling guru. I also use Amazon alot and sometimes I do get sucked into the special offers that they flash on the screen.
ReplyDeleteAlyssa